November 13, 2024
Affiliate Disclosure: We may earn a commission if you buy something through the links on this page (at no extra cost).
Binance is a leading global cryptocurrency exchange founded by Changpeng Zhao (also known as CZ) in July 2017. The platform has gained significant popularity for its wide range of supported cryptocurrencies, low trading fees, and user-friendly interface. Binance doesn’t have a headquarters and operates globally.
Company Profile
- Founded by Changpeng Zhao
- 11,000+ employees (LinkedIn)
- 200+ million users worldwide
- 350+ cryptos listed
- Billions in average daily trading volumes
Binance’s features include:
- Binance has high trading volumes, which provides liquidity and enables users to execute trades quickly.
- Binance supports over 350 cryptocurrencies and allows users to trade various digital assets, including spot assets, futures, options, and other financial instruments.
- Binance Coin (BNB): Binance’s native utility token, BNB, can be used to pay for trading fees, participate in token sales, and access other services on the platform. Holding BNB also offers users reduced trading fees.
- Competitive fees: Binance offers low trading fees, with a tiered fee structure that rewards users for holding its native token, Binance Coin (BNB).
- Wallet: The official wallet of Binance, Trust Wallet, is a secure, decentralized wallet where users can send, receive, and store their digital assets.
- Stablecoin: Buy US Dollars (BUSD) is a 1:1 USD-backed stablecoin approved by the New York State Department of Financial Services (NYDFS).
- Binance Smart Chain (BSC): Launched in 2020, the Binance Smart Chain is a blockchain network that enables the development of decentralized applications (dApps) and supports smart contracts. BSC runs parallel to Binance Chain, Binance’s original blockchain network, and offers faster and cheaper transactions.
Other Binance Products and Services
- Binance Labs: The platform has an incubator program, Binance Labs, which supports early-stage blockchain projects and offers mentorship, financial support, and other resources.
- Research: Binance Research provides institutional-grade analysis, in-depth insights, and unbiased information to all digital asset industry participants.
- Binance Academy: Binance offers a free educational platform called Binance Academy, which provides various educational content related to blockchain technology, cryptocurrencies, and trading strategies.
- Binance Charity: The Blockchain Charity Foundation (BCF) focuses on social impact and community initiatives.
- Non-Fungible Tokens: Binance NFT is Binance’s official NFT marketplace, dedicated to building a community-focused platform that enhances user experience.
- Binance Launchpad: This platform allows users to participate in new cryptocurrency projects through Initial Exchange Offerings (IEOs), with BNB often being the primary token for participation.
- Binance Square: Binance Square is a single touchpoint for the latest trends in Web3, displaying a range of content from crypto experts, enthusiasts, and media sources as it goes live.
- Integration: The Binance API provides an easy and efficient way to integrate your trading application.
- Other products include Binance Convert, Binance Earn, BNB Vault, De-Fi Staking, Binance Card, Binance Pay, Crypto Loans, asset management, and institutional services.
- Customer support is available 24/7 in 40 languages.
Binance Affiliate Program
Binance has an affiliate program. It uses in-house affiliate marketing software and Impact, a leading affiliate network. Here’s a snapshot of the program.
- Cost per action (CPA): Cost per transaction
- Commission rate: Up to 50%
- Commission type: Recurring (lifetime commissions)
- Cookie duration: Unknown
- Payout threshold: $0
- Payment type: Cryptos
- Affiliate software/network: In-house and Impact
Get More Views and Subscribers
Program Eligibility
Individuals
- Content creators with 5,000+ followers or subscribers on one or more social media platforms, including YouTube, Twitter, Facebook, Instagram, TikTok, etc.
- Crypto community SMEs or opinion leaders with a community of 500+ members on one or more platforms, including Telegram, Facebook, WeChat, Reddit, QQ, VK, etc.
Businesses/Organizations
- A company with a user base of 2,000+
- A market analysis platform with 5,000+ daily visits
- An industry media platform
- A crypto fund
- An aggregate trading platform
Note: There are no requirements to join Binance’s referral program. Anyone can join it.
How to Sign Up or Apply
Here are the steps to sign up for Binance’s affiliate program:
- Visit the Binance affiliate program page.
- Click on the “Join Now” button.
- Create a Binance account or log in.
- Complete the application form.
- Read and agree to the terms and conditions.
- Click on the “Submit” button.
Binance will review your application and update your status within 24 hours.
How to Promote Binance
Promoting Binance as an affiliate marketer requires a mix of education, value-driven content, and targeted strategies to reach audiences interested in cryptocurrency. Here are some methods:
- Blog Articles and Guides: Write beginner guides, such as “How to Get Started on Binance,” “Understanding Binance Fees,” or “Binance vs. Other Crypto Exchanges.” Target readers who are new to Binance or crypto trading.
- Tutorials: Create step-by-step YouTube videos or screen-sharing tutorials that show people how to register, deposit funds, trade, or set up features like staking on Binance. Include affiliate links in video descriptions.
- Case Studies and Reviews: Publish personal case studies about Binance, highlighting how you use its features, trade, or benefit from staking and rewards. That will build trust and show practical applications.
- TikTok and Instagram Reels: Create short, visually engaging clips explaining Binance’s features, latest promotions, or crypto trends, and encourage people to use your affiliate link.
- Facebook and Telegram Groups: Join cryptocurrency, investment, or financial planning groups where you can provide helpful insights and recommendations. Share your experience with Binance and drop your affiliate link where appropriate.
- Threads and Bluesky: Break down complex Binance features or updates in engaging threads. Include your link as a resource for followers to learn more.
- Reddit and Quora: Answer questions about cryptocurrency or Binance in relevant threads or groups, provide high-value responses, and link back to your affiliate link (if permitted) or detailed articles on your website.
- Crypto Forums: Contribute to crypto forums like Bitcointalk, CryptoCompare, or niche Discord channels. Be helpful, build credibility, and introduce Binance with your affiliate link.
- Newsletter Content: Include Binance-related content in your regular newsletters, such as updates on new crypto trends, market insights, or Binance’s latest promotions.
- Free Courses and Lead Magnets: Create a mini-course on “Getting Started with Crypto” or an ebook about “Maximizing Profits with Binance.”
- Sub-Affiliate Recruiting: Create content explaining Binance’s affiliate program, showing how others can earn through their affiliate efforts. Encourage them to sign up through your affiliate link as sub-affiliates.
- Crypto Trends and Market News: Promote Binance during crypto surges or events like Bitcoin halvings, ICO launches, or other industry news when interest in crypto is high.
- Holiday Promotions and Incentives: Promote Binance during holidays or shopping seasons, using campaigns like “Start Investing in Crypto for the New Year” to target new users.
Program Benefits
Program details: Binance’s affiliate landing page is satisfactory and provides an overview of its program, including incentives, benefits, and FAQs. However, the cookie duration and referral window are unknown, so assume 30 days.
Commission rates: Binance allows you to earn up to 50% of referral commission and up to $72,000 monthly bonuses on every qualified trade, making in a high-paying affiliate program.
Bonuses: Binance frequently runs bonus campaigns for affiliates to earn more.
Eligible products: Affiliates can earn commissions for spot and margin trading, futures, and NFT transactions.
Payout: There isn’t a commission threshold. Transfer your earnings to your wallet at your convenience.
Deep linking: Deep linking is available, and it’s how an affiliate creates a link to a specific page on the merchant’s site. Instead of using a standard homepage affiliate link, you can link to an article or product related to your content to increase relevance and conversion rates. You must manually create deep links by adding your affiliate ID to the URLs you want to promote/share.
Affiliate support: There’s a full-time affiliate marketing manager. When a merchant has the staff to support publishers, it quickens processes and shows commitment.
Referral program: Binance has a referral program (not to be confused with its affiliate program). It pays up to 40 percent. Also, you can share your commission, which equates to a discount for the referral. For example, if your daily average BNB account balance is less than 500 BNB and your base referral rate is 20%, you can share 0%, 5%, or 10% with your referrals.
More great reads:
- 47 High-Paying Affiliate Programs
- 24 High-Ticket Affiliate Programs
- 42 Best Recurring Affiliate Programs
- 25 Best Crypto & Bitcoin Affiliate Programs
Program Drawbacks
Affiliate software: The in-house affiliate marketing software is clumsy. Binance does many things right, but its affiliate dashboard needs to be more organized and clear. There are too many pages, sections, and tabs to follow.
Marketing materials: While not a deal-breaker, Binance could offer creative materials in different sizes and languages for its target markets.
Fees: Like most crypto exchanges, Binance charges fees when you transfer money out (including your affiliate earnings), which automatically reduces your commissions. By contrast, most affiliate marketing apps and programs enable commissions to be received cost-free, for example, by accepting payments via PayPal or a bank account. Binance should add a payment option so affiliates can get 100 percent of their commissions.
Start Earning
Can you make $1,000 a month as a Binance affiliate? You can and more. Binance’s high-paying affiliate program makes for a rewarding program. It’s one of the top three crypto exchanges globally, alongside an extensive portfolio of digital currencies to trade. The platform is trustworthy and efficient, increasing conversion rate potential. Finally, holding a minimum amount of BNB coins lowers trading fees, a unique and advantageous feature to promote to your audience.
Where should Binance rank in your marketing activities? If you cover digital currencies, forex, money, investments, or anything related, Binance should be a medium priority. Binance has many products, services, and use cases for users across the spectrum, including individuals and businesses.
I recommend joining Binance’s affiliate or referral program because it’s a reputable crypto exchange, and I’ve made money with it.
